Sustainable Marketing Services
Sustainable marketing goes beyond the traditional marketing model of the 4 Ps - product, price, promotion and place. It integrates the environmental and social aspects with the economic driver to develop a triple bottom line approach.
Sunshine n Water Pty Ltd provides services in three key area:
Also please see our Philosphy.
Management Briefings
These take the form of informative sessions on the challenges and opportunities, the topics can cover those referenced in this website. The sessions are designed to be highly informative and to cover serious topics, yet convey the information in a mentally stimulating, fun and at times humorous manner to ensure that the recipients are most open to generate a positive, constructive and practical outcome.
Consultation may be provided on request, regarding opportunity analyses to determine the scope for improvements and action plans in order to effect real change.
One of the key principles employed is that we do not need to take the commonly expressed view, that we have to choose between the environment and the economy. Firstly because of the obvious point, that if the environment is irreparably damaged then the economy and our lifestyles will be correspondingly destroyed with it. Secondly working towards protecting the environment, not only is the right thing to do, but can also provide the opportunities for increased revenue and decreased expenses for business.
Please click for more details of our briefings.
Marketing
There are many companies that carry out Marketing functions. Our distinction is that we are empathetic to a Managing Director's needs to turn the numbers, whilst also looking for opportunities to carry out the functions in a way that is beneficial to the environment and client / staff wellbeing.
We have experience and qualifications in marketing, sales and web publishing, to combine with our knowledge of sustainability. In addition we have "strategic alliances" with a range of organisations to provide depth as well as breadth of expertise.
So contact us about everything from Branding to Marketing Plans...
Web Publishing
Sunshine n Water has extensive web experience, with staff who began back in 1995. They have worked with clients that range from small startup companies to major household name multinationals.
These days most businesses have an existing website unless they are a start-up. An area that has often been neglected is that of Search Engine Optimisation, which can make all the difference in the world to the results it achieves. We will provide a FREE assessment of your current site if you include the domain name when you contact us.
If you have users coming to your website, then the question then becomes "do they take action?". Often that depends on the effectiveness of the Web Copywriting. We all know what our businesses are about, but frequently we are so busy running them it is challenging to get back to basics and simply describe them. With web and print writing experience we can assist you in preparing the text for your website.
Is it time for your website to have a spring clean? Web Design covers everything from structure, through navigation to all the aspects of visual appeal. We can help you fulfill your vision.
We are happy to work with the ISP (Internet Service Provider) of your choice if you have a good relationship. We also have long standing experience with an Australian provider who has local support staff should you be looking for a supplier.
Our aim is to provide as much or as little as a client needs to complete their goals.
If you wish to enquire about these services,
please go to our contact us section,
or call on 02 9948 2303.
